Andrew Davidson – Senior Vice President, Comperemedia


Andrew DavidsonIn his role as Senior Vice President of Comperemedia, Andrew provides insight to clients around key trends and industry marketing activity. Andrew has over 15 years of financial services research experience and is passionate about helping financial services companies understand and react to an ever-changing competitive environment.
As a leader in the credit card industry and an experienced media spokesperson Andrew has been interviewed on Fox Business News and is frequently quoted in key business publications including Business Week, Adweek, American Banker, Forbes and USA Today.
Prior to Mintel, Andrew was Vice President of Competitive Tracking Services for Synovate where he was responsible for Mail Monitor, a service tracking trends in credit card acquisition mail. His research experience includes both syndicated and custom projects as well as domestic and international assignments. He has also worked at GfK NOP and IPSOS in the UK.
Andrew has a BA with honors in Business Studies, specializing in Marketing, from London Guildhall University.

Posts by this author