After examining a handful of companies, the mobile apps that stand out the most are the ones that perform a variety of tasks.  Personally, claim and roadside service are the most valuable features; however, payment options, policy information, and quoting capabilities are also of value. Let’s take a look at State Farm…

Pocket Agent: The Pocket Agent seems to have it all…Customers can check their bill and make payments with the Pay Insurance Premium feature. Claim service functionalities cover the entire claim process, from documenting accident information to submitting and tracking claim status.  Roadside Assistance aptitude seems to be lacking; however, On The Road is an option that allows customers to search for hotels, gas stations, tow trucks, taxis, locksmiths, and rental cars based on the consumers current location. MyTimeDeposit allows State Farm Bank customers to deposit checks by taking a picture of the check.

Steer Clear: This app allows drivers under 25 to track their driving behavior. Drivers who complete the Steer Clear Safe Driver Discount Program may be eligible for discounts on their auto policy. Features include education videos, self-assessments, driving logs, agent information, and driving tips.

Driver Feedback: This is a unique app combines GPS locations and accelerometer recording technology to measure acceleration, braking, and turning their driving habits.  It works similar to a telematics device, as consumers receive a score for each drive and an overall score for each trip they record.

Overall: As the mobile industry has grown, State Farm has developed the Pocket Agent app into one of the best in the P&C insurance market. Driver Feedback is cool app that adds fun and safety to the driving experience and Steer Clear is a nice for young drivers who are looking for an extra discount.

Grade: A-